Internationally-recognized as a powerful force in changing the way people approach the business of design, Jeni works tirelessly with creative professionals and corporate leaders teaching them to connect and communicate. Known for her uncanny ability to break down the walls between business policy and design strategy, Jeni has spent the past 20-something years working with creative and corporate leaders to identify practical strategies on “doing business better”. She focuses on the fundamental components of complex practices and conducts on-site training offering action plans that are grounded in strategy and focused on getting results.
After entering UCLA to become a physician, Jeni found her true calling and received a degree from the University of California, Irvine in Theater. Her exposure to the fashion industry and stage lead her into a career that has ran the artistic gamut from commercial photography to stage design to creative direction. Prior to establishing her consultancy, Jeni co-founded Big Fish, a staffing firm specializing in the creative and marketing industries in 1994 overseeing the company’s development until 2008.
Jeni is host of blog talk radio’s, “Talk Story with Jeni”, a bi-weekly show that invites listeners into the conversations between the great design thinkers of our time. She writes articles for various industry magazines such as HOW Magazine, Communication Arts and Business Journal. She is a featured speaker for AIGA, AMA, AdClub and HOW Design Conference. She also shares innovative ideas and practices with the readers of her blog.
With the demands of a career, a business and most importantly, a family, Jeni has truly learned the fine art of a life grounded in balance and has shared her experiences with hundreds of professionals worldwide. An avid surfer and water-skier, Jeni divides her time between the beaches of California, Hawaii and the Emerald City of Seattle, WA with her three kids, ages 15, 19 and 23 years.